Another great show! Good times, good people and great coffee!
Here is a “TWITVID” by Mark Prince of Coffee Geek recorded with his personal iphone at the 2009 Vancouver Coffee and Tea Show. He interviews Alistair of Elysian who serves up a Yirg from Phil and Sebastian.
One of the most common questions is wether or not a drip bar like this is commercially viable. The answer is yes. Not only is it viable but it is possibly one of the greatest growth opportunities for coffee roasters and retailers. With traditional espresso and commercial drip brewers it was impossible for end consumers to go home and duplicate their coffee house experience. Nobody has commercial equipment at home. Now for the first time they can buy a bag of whole bean, a SKERTON, a V60 and perhaps a Buono Kettle and have a chance at making that delicious cup at home. HELLO WHOLE BEAN SALES!
The most common obstacle “I understand it’s commercially viable for most coffee houses, but our drip sales are pretty high. We sometimes have rushes that bump us over 100 drinks an hour, could we really run our entire drip program through V60’s?” Here is an example from 3 years ago of a London coffee bar pushing $14,000 worth of coffee through 10 drippers on Saturdays, and a more recent example in Chicago of one of the busier coffee houses in north america pushing their entire drip program through V60’s. So the answer is YES. It’s a bold move, but it makes sense. Literally.